Joni, a long-time friend, came to me for a full brand design for her dental practice. During our strategy workshop, it became clear that she needed a brand that was clean and approachable, one that could balance the seriousness of her profession with her calm, friendly approach. While creating a trendy brand was not a priority, Watson Dental needed to have a fresh, contemporary appeal that’s attractive to a younger client base.
Nestled in the heart of the Appalachian Mountains, the symbol we designed for Watson Dental has multiple layers of meaning. It's a sort of optical illusion, representing the W of Watson, the mountains of the area, and the essence of the business, teeth (dental care).
• Brand Strategy
• Custom Brand Identity Design
Custom Brand Identity Design
Tailored to your unique needs, our custom brand and website design services will equip you with all the elements you need for a cohesive online presence that feels right for your business. Leave behind the diy stress and walk away with a gorgeous website that's rooted in strategy and focused on getting you real results.